Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

302 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $4,000

Average Rent as Percentage of Gross Income

Median rent for 2018: $2,209

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $171,350
--Home Prepared Food $96,554
--Restaurant/Takeaway Food $74,796
Alcoholic Beverages $12,579
Housing $434,325
--Rent/Mortgage/Upkeep/Taxes $253,965
--Utilities $87,545
--Operations $32,978
--Supplies $16,149
--Furnishings $43,857
Apparel $40,288
--Men & Boys $9,009
--Women & Girls $16,319
--Children < 2 $170
--Footwear $8,500
Transportation $210,958
--New Vehicles $39,438
--Used Vehicles $45,047
--Fuel $45,557
--Insurance $21,079
--Public Transit $17,679
Healthcare $107,434
Entertainment $69,696
--Pets $14,279
--Toys $3,400
Personal Care Products $16,659
Books & Literature $2,380
Education $30,428
Tobacco Products $7,480
Miscellaneous $21,419
Retirement $40,798
Non-health Insurance $157,751
Total Expenditures $1,323,544

Selected Population Data

Period Geography Population
2014 Los Gatos town, California 30,163
2015 Los Gatos town, California 30,398
2016 Los Gatos town, California 30,491
2017 Los Gatos town, California 30,709
2018 Los Gatos town, California 30,922