Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

1,337 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,180

Average Rent as Percentage of Gross Income

Median rent for 2018: $802

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $255,512
--Home Prepared Food $143,979
--Restaurant/Takeaway Food $111,533
Alcoholic Beverages $18,758
Housing $647,653
--Rent/Mortgage/Upkeep/Taxes $378,706
--Utilities $130,544
--Operations $49,176
--Supplies $24,081
--Furnishings $65,399
Apparel $60,076
--Men & Boys $13,435
--Women & Girls $24,335
--Children < 2 $253
--Footwear $12,674
Transportation $314,574
--New Vehicles $58,808
--Used Vehicles $67,173
--Fuel $67,934
--Insurance $31,432
--Public Transit $26,362
Healthcare $160,202
Entertainment $103,929
--Pets $21,293
--Toys $5,070
Personal Care Products $24,841
Books & Literature $3,549
Education $45,374
Tobacco Products $11,153
Miscellaneous $31,939
Retirement $60,836
Non-health Insurance $235,234
Total Expenditures $1,973,630

Selected Population Data

Period Geography Population
2014 Morgantown, WV Metro Area 134,052
2015 Morgantown, WV Metro Area 135,477
2016 Morgantown, WV Metro Area 136,620
2017 Morgantown, WV Metro Area 137,475
2018 Morgantown, WV Metro Area 139,089