Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

642 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $2,949

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,953

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $200,553
--Home Prepared Food $113,010
--Restaurant/Takeaway Food $87,543
Alcoholic Beverages $14,723
Housing $508,346
--Rent/Mortgage/Upkeep/Taxes $297,248
--Utilities $102,465
--Operations $38,598
--Supplies $18,901
--Furnishings $51,332
Apparel $47,154
--Men & Boys $10,545
--Women & Girls $19,100
--Children < 2 $199
--Footwear $9,948
Transportation $246,911
--New Vehicles $46,159
--Used Vehicles $52,725
--Fuel $53,322
--Insurance $24,671
--Public Transit $20,692
Healthcare $125,743
Entertainment $81,574
--Pets $16,713
--Toys $3,979
Personal Care Products $19,498
Books & Literature $2,785
Education $35,614
Tobacco Products $8,754
Miscellaneous $25,069
Retirement $47,751
Non-health Insurance $184,636
Total Expenditures $1,549,112

Selected Population Data

Period Geography Population
2014 Rancho Santa Margarita city, California 48,758
2015 Rancho Santa Margarita city, California 49,026
2016 Rancho Santa Margarita city, California 49,038
2017 Rancho Santa Margarita city, California 49,078
2018 Rancho Santa Margarita city, California 48,792