Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

405 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $2,454

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,570

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $212,047
--Home Prepared Food $119,487
--Restaurant/Takeaway Food $92,560
Alcoholic Beverages $15,567
Housing $537,479
--Rent/Mortgage/Upkeep/Taxes $314,283
--Utilities $108,337
--Operations $40,811
--Supplies $19,985
--Furnishings $54,274
Apparel $49,856
--Men & Boys $11,149
--Women & Girls $20,195
--Children < 2 $210
--Footwear $10,518
Transportation $261,061
--New Vehicles $48,804
--Used Vehicles $55,746
--Fuel $56,377
--Insurance $26,085
--Public Transit $21,878
Healthcare $132,950
Entertainment $86,249
--Pets $17,671
--Toys $4,207
Personal Care Products $20,616
Books & Literature $2,945
Education $37,655
Tobacco Products $9,256
Miscellaneous $26,506
Retirement $50,487
Non-health Insurance $195,218
Total Expenditures $1,637,892

Selected Population Data

Period Geography Population
2014 Rocklin city, California 59,002
2015 Rocklin city, California 59,727
2016 Rocklin city, California 60,509
2017 Rocklin city, California 61,697
2018 Rocklin city, California 63,127