Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

687 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,203

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,025

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $118,247
--Home Prepared Food $66,631
--Restaurant/Takeaway Food $51,616
Alcoholic Beverages $8,681
Housing $299,723
--Rent/Mortgage/Upkeep/Taxes $175,259
--Utilities $60,414
--Operations $22,758
--Supplies $11,144
--Furnishings $30,266
Apparel $27,802
--Men & Boys $6,217
--Women & Girls $11,262
--Children < 2 $117
--Footwear $5,865
Transportation $145,580
--New Vehicles $27,216
--Used Vehicles $31,087
--Fuel $31,439
--Insurance $14,546
--Public Transit $12,200
Healthcare $74,139
Entertainment $48,096
--Pets $9,854
--Toys $2,346
Personal Care Products $11,496
Books & Literature $1,642
Education $20,998
Tobacco Products $5,162
Miscellaneous $14,781
Retirement $28,154
Non-health Insurance $108,862
Total Expenditures $913,364

Selected Population Data

Period Geography Population
2014 Southaven city, Mississippi 50,389
2015 Southaven city, Mississippi 51,090
2016 Southaven city, Mississippi 51,816
2017 Southaven city, Mississippi 52,434
2018 Southaven city, Mississippi 53,274