Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

2,968 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,480

Average Rent as Percentage of Gross Income

Median rent for 2018: $970

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $613,813
--Home Prepared Food $345,879
--Restaurant/Takeaway Food $267,934
Alcoholic Beverages $45,062
Housing $1,555,846
--Rent/Mortgage/Upkeep/Taxes $909,759
--Utilities $313,605
--Operations $118,135
--Supplies $57,849
--Furnishings $157,107
Apparel $144,319
--Men & Boys $32,274
--Women & Girls $58,458
--Children < 2 $609
--Footwear $30,447
Transportation $755,697
--New Vehicles $141,274
--Used Vehicles $161,370
--Fuel $163,196
--Insurance $75,509
--Public Transit $63,330
Healthcare $384,851
Entertainment $249,666
--Pets $51,151
--Toys $12,179
Personal Care Products $59,676
Books & Literature $8,525
Education $109,001
Tobacco Products $26,793
Miscellaneous $76,727
Retirement $146,146
Non-health Insurance $565,098
Total Expenditures $4,741,220

Selected Population Data

Period Geography Population
2014 Wilmington, NC Metro Area 263,804
2015 Wilmington, NC Metro Area 268,257
2016 Wilmington, NC Metro Area 272,788
2017 Wilmington, NC Metro Area 277,496
2018 Wilmington, NC Metro Area 283,251