Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

555 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,267

Average Rent as Percentage of Gross Income

Median rent for 2018: $844

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $88,102
--Home Prepared Food $49,645
--Restaurant/Takeaway Food $38,457
Alcoholic Beverages $6,468
Housing $223,314
--Rent/Mortgage/Upkeep/Taxes $130,579
--Utilities $45,012
--Operations $16,956
--Supplies $8,303
--Furnishings $22,550
Apparel $20,714
--Men & Boys $4,632
--Women & Girls $8,391
--Children < 2 $87
--Footwear $4,370
Transportation $108,467
--New Vehicles $20,277
--Used Vehicles $23,162
--Fuel $23,424
--Insurance $10,838
--Public Transit $9,090
Healthcare $55,238
Entertainment $35,835
--Pets $7,342
--Toys $1,748
Personal Care Products $8,565
Books & Literature $1,224
Education $15,645
Tobacco Products $3,846
Miscellaneous $11,013
Retirement $20,977
Non-health Insurance $81,110
Total Expenditures $680,517

Selected Population Data

Period Geography Population
2014 ZCTA5 78028 39,536
2015 ZCTA5 78028 40,001
2016 ZCTA5 78028 40,103
2017 ZCTA5 78028 39,626
2018 ZCTA5 78028 40,447