Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

709 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,340

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,216

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $81,065
--Home Prepared Food $45,679
--Restaurant/Takeaway Food $35,385
Alcoholic Beverages $5,951
Housing $205,476
--Rent/Mortgage/Upkeep/Taxes $120,149
--Utilities $41,417
--Operations $15,602
--Supplies $7,640
--Furnishings $20,749
Apparel $19,060
--Men & Boys $4,262
--Women & Girls $7,720
--Children < 2 $80
--Footwear $4,021
Transportation $99,803
--New Vehicles $18,658
--Used Vehicles $21,312
--Fuel $21,553
--Insurance $9,972
--Public Transit $8,364
Healthcare $50,826
Entertainment $32,973
--Pets $6,755
--Toys $1,608
Personal Care Products $7,881
Books & Literature $1,126
Education $14,395
Tobacco Products $3,539
Miscellaneous $10,133
Retirement $19,301
Non-health Insurance $74,631
Total Expenditures $626,160

Selected Population Data

Period Geography Population
2014 ZCTA5 78109 36,915
2015 ZCTA5 78109 37,524
2016 ZCTA5 78109 38,320
2017 ZCTA5 78109 40,093
2018 ZCTA5 78109 40,011