Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

1,178 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,118

Average Rent as Percentage of Gross Income

Median rent for 2018: $681

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $75,960
--Home Prepared Food $42,803
--Restaurant/Takeaway Food $33,157
Alcoholic Beverages $5,576
Housing $192,538
--Rent/Mortgage/Upkeep/Taxes $112,584
--Utilities $38,809
--Operations $14,619
--Supplies $7,159
--Furnishings $19,442
Apparel $17,860
--Men & Boys $3,994
--Women & Girls $7,234
--Children < 2 $75
--Footwear $3,768
Transportation $93,519
--New Vehicles $17,483
--Used Vehicles $19,970
--Fuel $20,196
--Insurance $9,344
--Public Transit $7,837
Healthcare $47,626
Entertainment $30,897
--Pets $6,330
--Toys $1,507
Personal Care Products $7,385
Books & Literature $1,055
Education $13,489
Tobacco Products $3,316
Miscellaneous $9,495
Retirement $18,086
Non-health Insurance $69,932
Total Expenditures $586,733

Selected Population Data

Period Geography Population
2014 ZCTA5 78596 65,875
2015 ZCTA5 78596 65,919
2016 ZCTA5 78596 65,499
2017 ZCTA5 78596 65,013
2018 ZCTA5 78596 65,885