Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

700 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $2,070

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,241

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $84,136
--Home Prepared Food $47,410
--Restaurant/Takeaway Food $36,726
Alcoholic Beverages $6,177
Housing $213,261
--Rent/Mortgage/Upkeep/Taxes $124,702
--Utilities $42,986
--Operations $16,193
--Supplies $7,929
--Furnishings $21,535
Apparel $19,782
--Men & Boys $4,424
--Women & Girls $8,013
--Children < 2 $83
--Footwear $4,173
Transportation $103,584
--New Vehicles $19,365
--Used Vehicles $22,119
--Fuel $22,370
--Insurance $10,350
--Public Transit $8,681
Healthcare $52,752
Entertainment $34,222
--Pets $7,011
--Toys $1,669
Personal Care Products $8,180
Books & Literature $1,169
Education $14,941
Tobacco Products $3,673
Miscellaneous $10,517
Retirement $20,032
Non-health Insurance $77,459
Total Expenditures $649,884

Selected Population Data

Period Geography Population
2014 ZCTA5 91402 70,781
2015 ZCTA5 91402 71,894
2016 ZCTA5 91402 71,765
2017 ZCTA5 91402 71,317
2018 ZCTA5 91402 70,686