Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

331 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $4,000

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,976

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $182,160
--Home Prepared Food $102,646
--Restaurant/Takeaway Food $79,514
Alcoholic Beverages $13,373
Housing $461,726
--Rent/Mortgage/Upkeep/Taxes $269,988
--Utilities $93,068
--Operations $35,059
--Supplies $17,168
--Furnishings $46,624
Apparel $42,829
--Men & Boys $9,578
--Women & Girls $17,349
--Children < 2 $181
--Footwear $9,036
Transportation $224,267
--New Vehicles $41,926
--Used Vehicles $47,889
--Fuel $48,432
--Insurance $22,409
--Public Transit $18,794
Healthcare $114,212
Entertainment $74,093
--Pets $15,180
--Toys $3,614
Personal Care Products $17,710
Books & Literature $2,530
Education $32,348
Tobacco Products $7,951
Miscellaneous $22,770
Retirement $43,372
Non-health Insurance $167,703
Total Expenditures $1,407,044

Selected Population Data

Period Geography Population
2014 ZCTA5 92037 39,241
2015 ZCTA5 92037 37,718
2016 ZCTA5 92037 38,659
2017 ZCTA5 92037 39,893
2018 ZCTA5 92037 39,724