Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

920 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,578

Average Rent as Percentage of Gross Income

Median rent for 2018: $954

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $85,614
--Home Prepared Food $48,243
--Restaurant/Takeaway Food $37,371
Alcoholic Beverages $6,285
Housing $217,007
--Rent/Mortgage/Upkeep/Taxes $126,892
--Utilities $43,741
--Operations $16,477
--Supplies $8,069
--Furnishings $21,913
Apparel $20,129
--Men & Boys $4,502
--Women & Girls $8,154
--Children < 2 $85
--Footwear $4,247
Transportation $105,403
--New Vehicles $19,705
--Used Vehicles $22,508
--Fuel $22,762
--Insurance $10,532
--Public Transit $8,833
Healthcare $53,678
Entertainment $34,823
--Pets $7,134
--Toys $1,699
Personal Care Products $8,324
Books & Literature $1,189
Education $15,203
Tobacco Products $3,737
Miscellaneous $10,702
Retirement $20,384
Non-health Insurance $78,819
Total Expenditures $661,298

Selected Population Data

Period Geography Population
2014 ZCTA5 93308 54,132
2015 ZCTA5 93308 54,128
2016 ZCTA5 93308 54,497
2017 ZCTA5 93308 54,042
2018 ZCTA5 93308 53,702