Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

657 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,401

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,019

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $64,755
--Home Prepared Food $36,489
--Restaurant/Takeaway Food $28,266
Alcoholic Beverages $4,754
Housing $164,135
--Rent/Mortgage/Upkeep/Taxes $95,976
--Utilities $33,084
--Operations $12,463
--Supplies $6,103
--Furnishings $16,574
Apparel $15,225
--Men & Boys $3,405
--Women & Girls $6,167
--Children < 2 $64
--Footwear $3,212
Transportation $79,723
--New Vehicles $14,904
--Used Vehicles $17,024
--Fuel $17,217
--Insurance $7,966
--Public Transit $6,681
Healthcare $40,600
Entertainment $26,339
--Pets $5,396
--Toys $1,285
Personal Care Products $6,296
Books & Literature $899
Education $11,499
Tobacco Products $2,827
Miscellaneous $8,094
Retirement $15,418
Non-health Insurance $59,615
Total Expenditures $500,178

Selected Population Data

Period Geography Population
2014 ZCTA5 93637 40,101
2015 ZCTA5 93637 39,596
2016 ZCTA5 93637 39,952
2017 ZCTA5 93637 40,986
2018 ZCTA5 93637 39,381