Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

694 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $2,739

Average Rent as Percentage of Gross Income

Median rent for 2018: $2,182

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $183,876
--Home Prepared Food $103,613
--Restaurant/Takeaway Food $80,264
Alcoholic Beverages $13,499
Housing $466,076
--Rent/Mortgage/Upkeep/Taxes $272,531
--Utilities $93,945
--Operations $35,389
--Supplies $17,330
--Furnishings $47,064
Apparel $43,233
--Men & Boys $9,668
--Women & Girls $17,512
--Children < 2 $182
--Footwear $9,121
Transportation $226,380
--New Vehicles $42,321
--Used Vehicles $48,341
--Fuel $48,888
--Insurance $22,620
--Public Transit $18,971
Healthcare $115,288
Entertainment $74,791
--Pets $15,323
--Toys $3,648
Personal Care Products $17,877
Books & Literature $2,554
Education $32,653
Tobacco Products $8,026
Miscellaneous $22,985
Retirement $43,780
Non-health Insurance $169,283
Total Expenditures $1,420,299

Selected Population Data

Period Geography Population
2014 ZCTA5 94015 62,941
2015 ZCTA5 94015 64,258
2016 ZCTA5 94015 64,712
2017 ZCTA5 94015 64,580
2018 ZCTA5 94015 64,887