Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

337 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $4,000

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,984

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $199,161
--Home Prepared Food $112,226
--Restaurant/Takeaway Food $86,935
Alcoholic Beverages $14,621
Housing $504,818
--Rent/Mortgage/Upkeep/Taxes $295,185
--Utilities $101,754
--Operations $38,331
--Supplies $18,770
--Furnishings $50,976
Apparel $46,827
--Men & Boys $10,472
--Women & Girls $18,968
--Children < 2 $198
--Footwear $9,879
Transportation $245,197
--New Vehicles $45,839
--Used Vehicles $52,359
--Fuel $52,952
--Insurance $24,500
--Public Transit $20,548
Healthcare $124,871
Entertainment $81,008
--Pets $16,597
--Toys $3,952
Personal Care Products $19,363
Books & Literature $2,766
Education $35,367
Tobacco Products $8,694
Miscellaneous $24,895
Retirement $47,419
Non-health Insurance $183,355
Total Expenditures $1,538,362

Selected Population Data

Period Geography Population
2014 ZCTA5 94115 34,556
2015 ZCTA5 94115 35,154
2016 ZCTA5 94115 34,681
2017 ZCTA5 94115 35,751
2018 ZCTA5 94115 35,004