Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

377 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $4,000

Average Rent as Percentage of Gross Income

Median rent for 2018: $2,326

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $208,022
--Home Prepared Food $117,218
--Restaurant/Takeaway Food $90,803
Alcoholic Beverages $15,271
Housing $527,277
--Rent/Mortgage/Upkeep/Taxes $308,318
--Utilities $106,281
--Operations $40,036
--Supplies $19,605
--Furnishings $53,244
Apparel $48,910
--Men & Boys $10,938
--Women & Girls $19,812
--Children < 2 $206
--Footwear $10,319
Transportation $256,106
--New Vehicles $47,878
--Used Vehicles $54,688
--Fuel $55,307
--Insurance $25,590
--Public Transit $21,463
Healthcare $130,426
Entertainment $84,612
--Pets $17,335
--Toys $4,127
Personal Care Products $20,224
Books & Literature $2,889
Education $36,940
Tobacco Products $9,080
Miscellaneous $26,003
Retirement $49,529
Non-health Insurance $191,512
Total Expenditures $1,606,801

Selected Population Data

Period Geography Population
2014 ZCTA5 94123 25,528
2015 ZCTA5 94123 25,273
2016 ZCTA5 94123 25,238
2017 ZCTA5 94123 25,461
2018 ZCTA5 94123 25,941