Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

14,555 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,289

Average Rent as Percentage of Gross Income

Median rent for 2018: $860

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $2,411,477
--Home Prepared Food $1,358,848
--Restaurant/Takeaway Food $1,052,629
Alcoholic Beverages $177,033
Housing $6,112,424
--Rent/Mortgage/Upkeep/Taxes $3,574,153
--Utilities $1,232,054
--Operations $464,114
--Supplies $227,272
--Furnishings $617,223
Apparel $566,984
--Men & Boys $126,794
--Women & Girls $229,664
--Children < 2 $2,392
--Footwear $119,617
Transportation $2,968,892
--New Vehicles $555,022
--Used Vehicles $633,970
--Fuel $641,147
--Insurance $296,650
--Public Transit $248,803
Healthcare $1,511,958
Entertainment $980,859
--Pets $200,956
--Toys $47,847
Personal Care Products $234,449
Books & Literature $33,493
Education $428,229
Tobacco Products $105,263
Miscellaneous $301,435
Retirement $574,161
Non-health Insurance $2,220,090
Total Expenditures $18,626,746

Selected Population Data

Period Geography Population
2014 Birmingham-Hoover, AL Metro Area 1,135,534
2015 Birmingham-Hoover, AL Metro Area 1,138,476
2016 Birmingham-Hoover, AL Metro Area 1,141,309
2017 Birmingham-Hoover, AL Metro Area 1,144,097
2018 Birmingham-Hoover, AL Metro Area 1,147,054