Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

443 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,207

Average Rent as Percentage of Gross Income

Median rent for 2018: $724

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $122,590
--Home Prepared Food $69,079
--Restaurant/Takeaway Food $53,512
Alcoholic Beverages $9,000
Housing $310,732
--Rent/Mortgage/Upkeep/Taxes $181,696
--Utilities $62,633
--Operations $23,594
--Supplies $11,554
--Furnishings $31,377
Apparel $28,823
--Men & Boys $6,446
--Women & Girls $11,675
--Children < 2 $122
--Footwear $6,081
Transportation $150,927
--New Vehicles $28,215
--Used Vehicles $32,229
--Fuel $32,593
--Insurance $15,081
--Public Transit $12,648
Healthcare $76,862
Entertainment $49,863
--Pets $10,216
--Toys $2,432
Personal Care Products $11,918
Books & Literature $1,703
Education $21,769
Tobacco Products $5,351
Miscellaneous $15,324
Retirement $29,188
Non-health Insurance $112,861
Total Expenditures $946,911

Selected Population Data

Period Geography Population
2014 Franklin County, Virginia 56,360
2015 Franklin County, Virginia 56,315
2016 Franklin County, Virginia 56,230
2017 Franklin County, Virginia 56,277
2018 Franklin County, Virginia 56,233