Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

176 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,316

Average Rent as Percentage of Gross Income

Median rent for 2018: $763

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $36,373
--Home Prepared Food $20,496
--Restaurant/Takeaway Food $15,877
Alcoholic Beverages $2,670
Housing $92,195
--Rent/Mortgage/Upkeep/Taxes $53,910
--Utilities $18,583
--Operations $7,000
--Supplies $3,428
--Furnishings $9,310
Apparel $8,552
--Men & Boys $1,912
--Women & Girls $3,464
--Children < 2 $36
--Footwear $1,804
Transportation $44,781
--New Vehicles $8,372
--Used Vehicles $9,562
--Fuel $9,671
--Insurance $4,474
--Public Transit $3,753
Healthcare $22,805
Entertainment $14,795
--Pets $3,031
--Toys $722
Personal Care Products $3,536
Books & Literature $505
Education $6,459
Tobacco Products $1,588
Miscellaneous $4,547
Retirement $8,660
Non-health Insurance $33,486
Total Expenditures $280,952

Selected Population Data

Period Geography Population
2014 Indianola city, Iowa 15,014
2015 Indianola city, Iowa 15,165
2016 Indianola city, Iowa 15,343
2017 Indianola city, Iowa 15,489
2018 Indianola city, Iowa 15,653