Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

147 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,467

Average Rent as Percentage of Gross Income

Median rent for 2018: $813

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $41,026
--Home Prepared Food $23,118
--Restaurant/Takeaway Food $17,908
Alcoholic Beverages $3,012
Housing $103,990
--Rent/Mortgage/Upkeep/Taxes $60,807
--Utilities $20,961
--Operations $7,896
--Supplies $3,867
--Furnishings $10,501
Apparel $9,646
--Men & Boys $2,157
--Women & Girls $3,907
--Children < 2 $41
--Footwear $2,035
Transportation $50,509
--New Vehicles $9,443
--Used Vehicles $10,786
--Fuel $10,908
--Insurance $5,047
--Public Transit $4,233
Healthcare $25,723
Entertainment $16,687
--Pets $3,419
--Toys $814
Personal Care Products $3,989
Books & Literature $570
Education $7,285
Tobacco Products $1,791
Miscellaneous $5,128
Retirement $9,768
Non-health Insurance $37,770
Total Expenditures $316,895

Selected Population Data

Period Geography Population
2014 Madison County, Iowa 15,629
2015 Madison County, Iowa 15,644
2016 Madison County, Iowa 15,661
2017 Madison County, Iowa 15,720
2018 Madison County, Iowa 15,890