Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

136 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $3,689

Average Rent as Percentage of Gross Income

Median rent for 2018: $2,320

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $97,758
--Home Prepared Food $55,086
--Restaurant/Takeaway Food $42,672
Alcoholic Beverages $7,177
Housing $247,790
--Rent/Mortgage/Upkeep/Taxes $144,892
--Utilities $49,946
--Operations $18,815
--Supplies $9,213
--Furnishings $25,021
Apparel $22,985
--Men & Boys $5,140
--Women & Girls $9,310
--Children < 2 $97
--Footwear $4,849
Transportation $120,355
--New Vehicles $22,500
--Used Vehicles $25,700
--Fuel $25,991
--Insurance $12,026
--Public Transit $10,086
Healthcare $61,293
Entertainment $39,763
--Pets $8,147
--Toys $1,940
Personal Care Products $9,504
Books & Literature $1,358
Education $17,360
Tobacco Products $4,267
Miscellaneous $12,220
Retirement $23,276
Non-health Insurance $90,000
Total Expenditures $755,106

Selected Population Data

Period Geography Population
2014 Millbrae city, California 22,177
2015 Millbrae city, California 22,416
2016 Millbrae city, California 22,522
2017 Millbrae city, California 22,738
2018 Millbrae city, California 22,703