Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

76,827 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,254

Average Rent as Percentage of Gross Income

Median rent for 2018: $809

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $12,937,103
--Home Prepared Food $7,289,955
--Restaurant/Takeaway Food $5,647,148
Alcoholic Beverages $949,748
Housing $32,791,962
--Rent/Mortgage/Upkeep/Taxes $19,174,635
--Utilities $6,609,730
--Operations $2,489,879
--Supplies $1,219,271
--Furnishings $3,311,282
Apparel $3,041,759
--Men & Boys $680,225
--Women & Girls $1,232,105
--Children < 2 $12,834
--Footwear $641,721
Transportation $15,927,524
--New Vehicles $2,977,587
--Used Vehicles $3,401,123
--Fuel $3,439,627
--Insurance $1,591,469
--Public Transit $1,334,780
Healthcare $8,111,358
Entertainment $5,262,115
--Pets $1,078,092
--Toys $256,689
Personal Care Products $1,257,774
Books & Literature $179,682
Education $2,297,363
Tobacco Products $564,715
Miscellaneous $1,617,138
Retirement $3,080,263
Non-health Insurance $11,910,349
Total Expenditures $99,928,852

Selected Population Data

Period Geography Population
2014 Missouri 6,028,076
2015 Missouri 6,045,448
2016 Missouri 6,059,651
2017 Missouri 6,075,300
2018 Missouri 6,090,062