Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

2,609 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,612

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,122

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $415,986
--Home Prepared Food $234,405
--Restaurant/Takeaway Food $181,581
Alcoholic Beverages $30,539
Housing $1,054,408
--Rent/Mortgage/Upkeep/Taxes $616,550
--Utilities $212,532
--Operations $80,061
--Supplies $39,205
--Furnishings $106,473
Apparel $97,806
--Men & Boys $21,872
--Women & Girls $39,618
--Children < 2 $413
--Footwear $20,634
Transportation $512,141
--New Vehicles $95,743
--Used Vehicles $109,361
--Fuel $110,599
--Insurance $51,173
--Public Transit $42,919
Healthcare $260,816
Entertainment $169,201
--Pets $34,665
--Toys $8,254
Personal Care Products $40,443
Books & Literature $5,778
Education $73,870
Tobacco Products $18,158
Miscellaneous $51,998
Retirement $99,044
Non-health Insurance $382,971
Total Expenditures $3,213,160

Selected Population Data

Period Geography Population
2014 Modesto city, California 205,984
2015 Modesto city, California 207,482
2016 Modesto city, California 208,512
2017 Modesto city, California 210,166
2018 Modesto city, California 211,336