Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

304 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,725

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,164

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $136,235
--Home Prepared Food $76,767
--Restaurant/Takeaway Food $59,468
Alcoholic Beverages $10,001
Housing $345,317
--Rent/Mortgage/Upkeep/Taxes $201,919
--Utilities $69,604
--Operations $26,220
--Supplies $12,840
--Furnishings $34,870
Apparel $32,031
--Men & Boys $7,163
--Women & Girls $12,975
--Children < 2 $135
--Footwear $6,758
Transportation $167,726
--New Vehicles $31,356
--Used Vehicles $35,816
--Fuel $36,221
--Insurance $16,759
--Public Transit $14,056
Healthcare $85,417
Entertainment $55,413
--Pets $11,353
--Toys $2,703
Personal Care Products $13,245
Books & Literature $1,892
Education $24,192
Tobacco Products $5,947
Miscellaneous $17,029
Retirement $32,437
Non-health Insurance $125,422
Total Expenditures $1,052,305

Selected Population Data

Period Geography Population
2014 New Berlin city, Wisconsin 39,712
2015 New Berlin city, Wisconsin 39,774
2016 New Berlin city, Wisconsin 39,807
2017 New Berlin city, Wisconsin 39,779
2018 New Berlin city, Wisconsin 39,774