Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

35 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $887

Average Rent as Percentage of Gross Income

Median rent for 2018: $681

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $4,280
--Home Prepared Food $2,412
--Restaurant/Takeaway Food $1,868
Alcoholic Beverages $314
Housing $10,849
--Rent/Mortgage/Upkeep/Taxes $6,344
--Utilities $2,187
--Operations $824
--Supplies $403
--Furnishings $1,096
Apparel $1,006
--Men & Boys $225
--Women & Girls $408
--Children < 2 $4
--Footwear $212
Transportation $5,270
--New Vehicles $985
--Used Vehicles $1,125
--Fuel $1,138
--Insurance $527
--Public Transit $442
Healthcare $2,684
Entertainment $1,741
--Pets $357
--Toys $85
Personal Care Products $416
Books & Literature $59
Education $760
Tobacco Products $187
Miscellaneous $535
Retirement $1,019
Non-health Insurance $3,940
Total Expenditures $33,061

Selected Population Data

Period Geography Population
2014 New London city, Iowa 1,844
2015 New London city, Iowa 1,819
2016 New London city, Iowa 1,945
2017 New London city, Iowa 1,916
2018 New London city, Iowa 1,941