Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

204 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,877

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,098

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $72,971
--Home Prepared Food $41,119
--Restaurant/Takeaway Food $31,853
Alcoholic Beverages $5,357
Housing $184,962
--Rent/Mortgage/Upkeep/Taxes $108,154
--Utilities $37,282
--Operations $14,044
--Supplies $6,877
--Furnishings $18,677
Apparel $17,157
--Men & Boys $3,837
--Women & Girls $6,950
--Children < 2 $72
--Footwear $3,620
Transportation $89,839
--New Vehicles $16,795
--Used Vehicles $19,184
--Fuel $19,401
--Insurance $8,977
--Public Transit $7,529
Healthcare $45,752
Entertainment $29,681
--Pets $6,081
--Toys $1,448
Personal Care Products $7,094
Books & Literature $1,013
Education $12,958
Tobacco Products $3,185
Miscellaneous $9,121
Retirement $17,374
Non-health Insurance $67,180
Total Expenditures $563,645

Selected Population Data

Period Geography Population
2014 Northampton city, Massachusetts 28,637
2015 Northampton city, Massachusetts 28,602
2016 Northampton city, Massachusetts 28,534
2017 Northampton city, Massachusetts 28,548
2018 Northampton city, Massachusetts 28,568