Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

2,084 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $2,262

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,385

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $750,537
--Home Prepared Food $422,922
--Restaurant/Takeaway Food $327,615
Alcoholic Beverages $55,099
Housing $1,902,404
--Rent/Mortgage/Upkeep/Taxes $1,112,404
--Utilities $383,459
--Operations $144,449
--Supplies $70,735
--Furnishings $192,102
Apparel $176,466
--Men & Boys $39,463
--Women & Girls $71,480
--Children < 2 $745
--Footwear $37,229
Transportation $924,025
--New Vehicles $172,743
--Used Vehicles $197,314
--Fuel $199,548
--Insurance $92,328
--Public Transit $77,436
Healthcare $470,575
Entertainment $305,278
--Pets $62,545
--Toys $14,892
Personal Care Products $72,969
Books & Literature $10,424
Education $133,280
Tobacco Products $32,762
Miscellaneous $93,817
Retirement $178,699
Non-health Insurance $690,971
Total Expenditures $5,797,305

Selected Population Data

Period Geography Population
2014 San Luis Obispo County, California 274,184
2015 San Luis Obispo County, California 276,517
2016 San Luis Obispo County, California 278,680
2017 San Luis Obispo County, California 280,119
2018 San Luis Obispo County, California 281,455