Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

732 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,035

Average Rent as Percentage of Gross Income

Median rent for 2018: $650

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $27,725
--Home Prepared Food $15,623
--Restaurant/Takeaway Food $12,102
Alcoholic Beverages $2,035
Housing $70,274
--Rent/Mortgage/Upkeep/Taxes $41,092
--Utilities $14,165
--Operations $5,336
--Supplies $2,613
--Furnishings $7,096
Apparel $6,519
--Men & Boys $1,458
--Women & Girls $2,640
--Children < 2 $28
--Footwear $1,375
Transportation $34,133
--New Vehicles $6,381
--Used Vehicles $7,289
--Fuel $7,371
--Insurance $3,411
--Public Transit $2,860
Healthcare $17,383
Entertainment $11,277
--Pets $2,310
--Toys $550
Personal Care Products $2,695
Books & Literature $385
Education $4,923
Tobacco Products $1,210
Miscellaneous $3,466
Retirement $6,601
Non-health Insurance $25,524
Total Expenditures $214,150

Selected Population Data

Period Geography Population
2014 ZCTA5 78040 41,694
2015 ZCTA5 78040 42,035
2016 ZCTA5 78040 42,445
2017 ZCTA5 78040 42,324
2018 ZCTA5 78040 42,041