Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

1,003 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $2,845

Average Rent as Percentage of Gross Income

Median rent for 2018: $2,320

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $257,812
--Home Prepared Food $145,275
--Restaurant/Takeaway Food $112,537
Alcoholic Beverages $18,927
Housing $653,483
--Rent/Mortgage/Upkeep/Taxes $382,115
--Utilities $131,720
--Operations $49,619
--Supplies $24,298
--Furnishings $65,988
Apparel $60,617
--Men & Boys $13,556
--Women & Girls $24,554
--Children < 2 $256
--Footwear $12,788
Transportation $317,406
--New Vehicles $59,338
--Used Vehicles $67,778
--Fuel $68,545
--Insurance $31,715
--Public Transit $26,600
Healthcare $161,644
Entertainment $104,864
--Pets $21,484
--Toys $5,115
Personal Care Products $25,065
Books & Literature $3,581
Education $45,782
Tobacco Products $11,254
Miscellaneous $32,227
Retirement $61,384
Non-health Insurance $237,351
Total Expenditures $1,991,396

Selected Population Data

Period Geography Population
2014 ZCTA5 95123 64,602
2015 ZCTA5 95123 65,276
2016 ZCTA5 95123 66,500
2017 ZCTA5 95123 66,858
2018 ZCTA5 95123 67,186