Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

4,253 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,382

Average Rent as Percentage of Gross Income

Median rent for 2018: $950

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $1,073,903
--Home Prepared Food $605,136
--Restaurant/Takeaway Food $468,767
Alcoholic Beverages $78,838
Housing $2,722,046
--Rent/Mortgage/Upkeep/Taxes $1,591,678
--Utilities $548,671
--Operations $206,684
--Supplies $101,211
--Furnishings $274,868
Apparel $252,495
--Men & Boys $56,465
--Women & Girls $102,276
--Children < 2 $1,065
--Footwear $53,269
Transportation $1,322,137
--New Vehicles $247,168
--Used Vehicles $282,326
--Fuel $285,522
--Insurance $132,107
--Public Transit $110,800
Healthcare $673,320
Entertainment $436,806
--Pets $89,492
--Toys $21,308
Personal Care Products $104,407
Books & Literature $14,915
Education $190,703
Tobacco Products $46,877
Miscellaneous $134,238
Retirement $255,691
Non-health Insurance $988,673
Total Expenditures $8,295,049

Selected Population Data

Period Geography Population
2014 Ada County, Idaho 409,239
2015 Ada County, Idaho 417,501
2016 Ada County, Idaho 425,798
2017 Ada County, Idaho 435,117
2018 Ada County, Idaho 446,052