Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

60,165 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,174

Average Rent as Percentage of Gross Income

Median rent for 2018: $772

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $9,091,858
--Home Prepared Food $5,123,190
--Restaurant/Takeaway Food $3,968,668
Alcoholic Beverages $667,458
Housing $23,045,334
--Rent/Mortgage/Upkeep/Taxes $13,475,432
--Utilities $4,645,146
--Operations $1,749,822
--Supplies $856,872
--Furnishings $2,327,083
Apparel $2,137,669
--Men & Boys $478,044
--Women & Girls $865,891
--Children < 2 $9,020
--Footwear $450,985
Transportation $11,193,448
--New Vehicles $2,092,570
--Used Vehicles $2,390,221
--Fuel $2,417,280
--Insurance $1,118,443
--Public Transit $938,049
Healthcare $5,700,451
Entertainment $3,698,077
--Pets $757,655
--Toys $180,394
Personal Care Products $883,931
Books & Literature $126,276
Education $1,614,526
Tobacco Products $396,867
Miscellaneous $1,136,482
Retirement $2,164,728
Non-health Insurance $8,370,282
Total Expenditures $70,227,386

Selected Population Data

Period Geography Population
2014 Alabama 4,817,678
2015 Alabama 4,830,620
2016 Alabama 4,841,164
2017 Alabama 4,850,771
2018 Alabama 4,864,680