Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

93 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,190

Average Rent as Percentage of Gross Income

Median rent for 2018: $845

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $17,789
--Home Prepared Food $10,024
--Restaurant/Takeaway Food $7,765
Alcoholic Beverages $1,306
Housing $45,091
--Rent/Mortgage/Upkeep/Taxes $26,366
--Utilities $9,089
--Operations $3,424
--Supplies $1,677
--Furnishings $4,553
Apparel $4,183
--Men & Boys $935
--Women & Girls $1,694
--Children < 2 $18
--Footwear $882
Transportation $21,901
--New Vehicles $4,094
--Used Vehicles $4,677
--Fuel $4,730
--Insurance $2,188
--Public Transit $1,835
Healthcare $11,154
Entertainment $7,236
--Pets $1,482
--Toys $353
Personal Care Products $1,730
Books & Literature $247
Education $3,159
Tobacco Products $777
Miscellaneous $2,224
Retirement $4,236
Non-health Insurance $16,377
Total Expenditures $137,408

Selected Population Data

Period Geography Population
2014 Florence city, Oregon 8,498
2015 Florence city, Oregon 8,545
2016 Florence city, Oregon 8,597
2017 Florence city, Oregon 8,678
2018 Florence city, Oregon 8,815