Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

300 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $2,222

Average Rent as Percentage of Gross Income

Median rent for 2018: $2,038

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $89,694
--Home Prepared Food $50,542
--Restaurant/Takeaway Food $39,152
Alcoholic Beverages $6,585
Housing $227,351
--Rent/Mortgage/Upkeep/Taxes $132,940
--Utilities $45,826
--Operations $17,263
--Supplies $8,453
--Furnishings $22,958
Apparel $21,089
--Men & Boys $4,716
--Women & Girls $8,542
--Children < 2 $89
--Footwear $4,449
Transportation $110,427
--New Vehicles $20,644
--Used Vehicles $23,580
--Fuel $23,847
--Insurance $11,034
--Public Transit $9,254
Healthcare $56,237
Entertainment $36,483
--Pets $7,475
--Toys $1,780
Personal Care Products $8,720
Books & Literature $1,246
Education $15,928
Tobacco Products $3,915
Miscellaneous $11,212
Retirement $21,356
Non-health Insurance $82,576
Total Expenditures $692,818

Selected Population Data

Period Geography Population
2014 Franconia CDP, Virginia 19,439
2015 Franconia CDP, Virginia 19,698
2016 Franconia CDP, Virginia 19,935
2017 Franconia CDP, Virginia 20,145
2018 Franconia CDP, Virginia 19,725