Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

400 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,867

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,023

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $109,179
--Home Prepared Food $61,522
--Restaurant/Takeaway Food $47,658
Alcoholic Beverages $8,015
Housing $276,740
--Rent/Mortgage/Upkeep/Taxes $161,820
--Utilities $55,781
--Operations $21,013
--Supplies $10,290
--Furnishings $27,945
Apparel $25,670
--Men & Boys $5,741
--Women & Girls $10,398
--Children < 2 $108
--Footwear $5,416
Transportation $134,416
--New Vehicles $25,129
--Used Vehicles $28,703
--Fuel $29,028
--Insurance $13,431
--Public Transit $11,265
Healthcare $68,454
Entertainment $44,408
--Pets $9,098
--Toys $2,166
Personal Care Products $10,615
Books & Literature $1,516
Education $19,388
Tobacco Products $4,766
Miscellaneous $13,647
Retirement $25,995
Non-health Insurance $100,514
Total Expenditures $843,325

Selected Population Data

Period Geography Population
2014 Franklin city, Wisconsin 35,920
2015 Franklin city, Wisconsin 36,103
2016 Franklin city, Wisconsin 36,155
2017 Franklin city, Wisconsin 36,295
2018 Franklin city, Wisconsin 36,185