Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

432 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,356

Average Rent as Percentage of Gross Income

Median rent for 2018: $850

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $89,299
--Home Prepared Food $50,319
--Restaurant/Takeaway Food $38,980
Alcoholic Beverages $6,556
Housing $226,348
--Rent/Mortgage/Upkeep/Taxes $132,354
--Utilities $45,624
--Operations $17,187
--Supplies $8,416
--Furnishings $22,856
Apparel $20,996
--Men & Boys $4,695
--Women & Girls $8,505
--Children < 2 $89
--Footwear $4,430
Transportation $109,941
--New Vehicles $20,553
--Used Vehicles $23,476
--Fuel $23,742
--Insurance $10,985
--Public Transit $9,213
Healthcare $55,989
Entertainment $36,322
--Pets $7,442
--Toys $1,772
Personal Care Products $8,682
Books & Literature $1,240
Education $15,858
Tobacco Products $3,898
Miscellaneous $11,162
Retirement $21,262
Non-health Insurance $82,212
Total Expenditures $689,765

Selected Population Data

Period Geography Population
2014 Gainesville, TX Micro Area 38,558
2015 Gainesville, TX Micro Area 38,761
2016 Gainesville, TX Micro Area 38,878
2017 Gainesville, TX Micro Area 39,064
2018 Gainesville, TX Micro Area 39,571