Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

108 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,271

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,014

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $8,941
--Home Prepared Food $5,038
--Restaurant/Takeaway Food $3,903
Alcoholic Beverages $656
Housing $22,663
--Rent/Mortgage/Upkeep/Taxes $13,252
--Utilities $4,568
--Operations $1,721
--Supplies $843
--Furnishings $2,289
Apparel $2,102
--Men & Boys $470
--Women & Girls $852
--Children < 2 $9
--Footwear $444
Transportation $11,008
--New Vehicles $2,058
--Used Vehicles $2,351
--Fuel $2,377
--Insurance $1,100
--Public Transit $922
Healthcare $5,606
Entertainment $3,637
--Pets $745
--Toys $177
Personal Care Products $869
Books & Literature $124
Education $1,588
Tobacco Products $390
Miscellaneous $1,118
Retirement $2,129
Non-health Insurance $8,232
Total Expenditures $69,063

Selected Population Data

Period Geography Population
2014 Homeland CDP, California 5,921
2015 Homeland CDP, California 6,038
2016 Homeland CDP, California 6,628
2017 Homeland CDP, California 7,471
2018 Homeland CDP, California 7,326