Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

1,925 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,371

Average Rent as Percentage of Gross Income

Median rent for 2018: $804

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $313,835
--Home Prepared Food $176,843
--Restaurant/Takeaway Food $136,991
Alcoholic Beverages $23,039
Housing $795,484
--Rent/Mortgage/Upkeep/Taxes $465,148
--Utilities $160,342
--Operations $60,401
--Supplies $29,578
--Furnishings $80,327
Apparel $73,789
--Men & Boys $16,501
--Women & Girls $29,889
--Children < 2 $311
--Footwear $15,567
Transportation $386,378
--New Vehicles $72,232
--Used Vehicles $82,506
--Fuel $83,440
--Insurance $38,607
--Public Transit $32,380
Healthcare $196,769
Entertainment $127,651
--Pets $26,153
--Toys $6,227
Personal Care Products $30,512
Books & Literature $4,359
Education $55,731
Tobacco Products $13,699
Miscellaneous $39,229
Retirement $74,723
Non-health Insurance $288,927
Total Expenditures $2,424,124

Selected Population Data

Period Geography Population
2014 La Crosse-Onalaska, WI-MN Metro Area 135,329
2015 La Crosse-Onalaska, WI-MN Metro Area 135,860
2016 La Crosse-Onalaska, WI-MN Metro Area 136,329
2017 La Crosse-Onalaska, WI-MN Metro Area 136,291
2018 La Crosse-Onalaska, WI-MN Metro Area 136,513