Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

10,410 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,201

Average Rent as Percentage of Gross Income

Median rent for 2018: $826

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $1,507,522
--Home Prepared Food $849,476
--Restaurant/Takeaway Food $658,045
Alcoholic Beverages $110,671
Housing $3,821,148
--Rent/Mortgage/Upkeep/Taxes $2,234,362
--Utilities $770,212
--Operations $290,138
--Supplies $142,078
--Furnishings $385,854
Apparel $354,447
--Men & Boys $79,265
--Women & Girls $143,573
--Children < 2 $1,496
--Footwear $74,778
Transportation $1,855,986
--New Vehicles $346,969
--Used Vehicles $396,323
--Fuel $400,809
--Insurance $185,449
--Public Transit $155,538
Healthcare $945,192
Entertainment $613,178
--Pets $125,627
--Toys $29,911
Personal Care Products $146,565
Books & Literature $20,938
Education $267,705
Tobacco Products $65,805
Miscellaneous $188,440
Retirement $358,934
Non-health Insurance $1,387,877
Total Expenditures $11,644,408

Selected Population Data

Period Geography Population
2014 Little Rock-North Little Rock-Conway, AR Metro Area 716,849
2015 Little Rock-North Little Rock-Conway, AR Metro Area 722,684
2016 Little Rock-North Little Rock-Conway, AR Metro Area 727,371
2017 Little Rock-North Little Rock-Conway, AR Metro Area 730,346
2018 Little Rock-North Little Rock-Conway, AR Metro Area 734,502