Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

2,646 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,298

Average Rent as Percentage of Gross Income

Median rent for 2018: $850

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $409,747
--Home Prepared Food $230,889
--Restaurant/Takeaway Food $178,858
Alcoholic Beverages $30,081
Housing $1,038,595
--Rent/Mortgage/Upkeep/Taxes $607,304
--Utilities $209,345
--Operations $78,860
--Supplies $38,617
--Furnishings $104,876
Apparel $96,339
--Men & Boys $21,544
--Women & Girls $39,024
--Children < 2 $406
--Footwear $20,325
Transportation $504,460
--New Vehicles $94,307
--Used Vehicles $107,721
--Fuel $108,941
--Insurance $50,405
--Public Transit $42,275
Healthcare $256,905
Entertainment $166,663
--Pets $34,146
--Toys $8,130
Personal Care Products $39,837
Books & Literature $5,691
Education $72,763
Tobacco Products $17,886
Miscellaneous $51,218
Retirement $97,559
Non-health Insurance $377,227
Total Expenditures $3,164,971

Selected Population Data

Period Geography Population
2014 Little Rock city, Arkansas 196,188
2015 Little Rock city, Arkansas 196,943
2016 Little Rock city, Arkansas 197,640
2017 Little Rock city, Arkansas 197,780
2018 Little Rock city, Arkansas 198,135