Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

289 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,471

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,126

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $40,895
--Home Prepared Food $23,044
--Restaurant/Takeaway Food $17,851
Alcoholic Beverages $3,002
Housing $103,658
--Rent/Mortgage/Upkeep/Taxes $60,613
--Utilities $20,894
--Operations $7,871
--Supplies $3,854
--Furnishings $10,467
Apparel $9,615
--Men & Boys $2,150
--Women & Girls $3,895
--Children < 2 $41
--Footwear $2,029
Transportation $50,348
--New Vehicles $9,412
--Used Vehicles $10,751
--Fuel $10,873
--Insurance $5,031
--Public Transit $4,219
Healthcare $25,641
Entertainment $16,634
--Pets $3,408
--Toys $811
Personal Care Products $3,976
Books & Literature $568
Education $7,262
Tobacco Products $1,785
Miscellaneous $5,112
Retirement $9,737
Non-health Insurance $37,650
Total Expenditures $315,885

Selected Population Data

Period Geography Population
2014 Midway CDP (Santa Rosa County), Florida 17,640
2015 Midway CDP (Santa Rosa County), Florida 17,434
2016 Midway CDP (Santa Rosa County), Florida 17,757
2017 Midway CDP (Santa Rosa County), Florida 18,070
2018 Midway CDP (Santa Rosa County), Florida 17,704