Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

3,552 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,787

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,228

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $933,042
--Home Prepared Food $525,762
--Restaurant/Takeaway Food $407,280
Alcoholic Beverages $68,497
Housing $2,365,001
--Rent/Mortgage/Upkeep/Taxes $1,382,901
--Utilities $476,703
--Operations $179,573
--Supplies $87,935
--Furnishings $238,814
Apparel $219,376
--Men & Boys $49,059
--Women & Girls $88,861
--Children < 2 $926
--Footwear $46,282
Transportation $1,148,715
--New Vehicles $214,748
--Used Vehicles $245,294
--Fuel $248,071
--Insurance $114,779
--Public Transit $96,266
Healthcare $585,002
Entertainment $379,511
--Pets $77,753
--Toys $18,513
Personal Care Products $90,712
Books & Literature $12,959
Education $165,689
Tobacco Products $40,728
Miscellaneous $116,630
Retirement $222,153
Non-health Insurance $858,991
Total Expenditures $7,207,006

Selected Population Data

Period Geography Population
2014 Naples-Immokalee-Marco Island, FL Metro Area 334,474
2015 Naples-Immokalee-Marco Island, FL Metro Area 341,091
2016 Naples-Immokalee-Marco Island, FL Metro Area 348,236
2017 Naples-Immokalee-Marco Island, FL Metro Area 356,774
2018 Naples-Immokalee-Marco Island, FL Metro Area 363,922