Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

24,721 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,420

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,008

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $4,451,372
--Home Prepared Food $2,508,313
--Restaurant/Takeaway Food $1,943,059
Alcoholic Beverages $326,787
Housing $11,282,991
--Rent/Mortgage/Upkeep/Taxes $6,597,569
--Utilities $2,274,262
--Operations $856,712
--Supplies $419,524
--Furnishings $1,139,339
Apparel $1,046,602
--Men & Boys $234,050
--Women & Girls $423,940
--Children < 2 $4,416
--Footwear $220,802
Transportation $5,480,310
--New Vehicles $1,024,522
--Used Vehicles $1,170,251
--Fuel $1,183,500
--Insurance $547,589
--Public Transit $459,269
Healthcare $2,790,939
Entertainment $1,810,578
--Pets $370,948
--Toys $88,321
Personal Care Products $432,772
Books & Literature $61,825
Education $790,472
Tobacco Products $194,306
Miscellaneous $556,421
Retirement $1,059,850
Non-health Insurance $4,098,088
Total Expenditures $34,383,314

Selected Population Data

Period Geography Population
2014 Nashville-Davidson--Murfreesboro--Franklin, TN Metro Area 1,730,515
2015 Nashville-Davidson--Murfreesboro--Franklin, TN Metro Area 1,761,848
2016 Nashville-Davidson--Murfreesboro--Franklin, TN Metro Area 1,794,570
2017 Nashville-Davidson--Murfreesboro--Franklin, TN Metro Area 1,830,410
2018 Nashville-Davidson--Murfreesboro--Franklin, TN Metro Area 1,864,138