Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

577 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,151

Average Rent as Percentage of Gross Income

Median rent for 2018: $704

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $51,534
--Home Prepared Food $29,039
--Restaurant/Takeaway Food $22,495
Alcoholic Beverages $3,783
Housing $130,625
--Rent/Mortgage/Upkeep/Taxes $76,381
--Utilities $26,330
--Operations $9,918
--Supplies $4,857
--Furnishings $13,190
Apparel $12,117
--Men & Boys $2,710
--Women & Girls $4,908
--Children < 2 $51
--Footwear $2,556
Transportation $63,447
--New Vehicles $11,861
--Used Vehicles $13,548
--Fuel $13,702
--Insurance $6,340
--Public Transit $5,317
Healthcare $32,311
Entertainment $20,961
--Pets $4,295
--Toys $1,023
Personal Care Products $5,010
Books & Literature $716
Education $9,151
Tobacco Products $2,250
Miscellaneous $6,442
Retirement $12,270
Non-health Insurance $47,444
Total Expenditures $398,062

Selected Population Data

Period Geography Population
2014 Opelika city, Alabama 27,956
2015 Opelika city, Alabama 28,544
2016 Opelika city, Alabama 29,030
2017 Opelika city, Alabama 29,372
2018 Opelika city, Alabama 29,798