Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

43 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,141

Average Rent as Percentage of Gross Income

Median rent for 2018: $628

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $3,800
--Home Prepared Food $2,141
--Restaurant/Takeaway Food $1,659
Alcoholic Beverages $279
Housing $9,632
--Rent/Mortgage/Upkeep/Taxes $5,632
--Utilities $1,942
--Operations $731
--Supplies $358
--Furnishings $973
Apparel $893
--Men & Boys $200
--Women & Girls $362
--Children < 2 $4
--Footwear $189
Transportation $4,679
--New Vehicles $875
--Used Vehicles $999
--Fuel $1,010
--Insurance $467
--Public Transit $392
Healthcare $2,383
Entertainment $1,546
--Pets $317
--Toys $75
Personal Care Products $369
Books & Literature $53
Education $675
Tobacco Products $166
Miscellaneous $475
Retirement $905
Non-health Insurance $3,499
Total Expenditures $29,353

Selected Population Data

Period Geography Population
2014 Pleasantville city, Iowa 1,953
2015 Pleasantville city, Iowa 1,819
2016 Pleasantville city, Iowa 1,762
2017 Pleasantville city, Iowa 1,727
2018 Pleasantville city, Iowa 1,715