Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

835 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,048

Average Rent as Percentage of Gross Income

Median rent for 2018: $651

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $91,506
--Home Prepared Food $51,563
--Restaurant/Takeaway Food $39,943
Alcoholic Beverages $6,718
Housing $231,944
--Rent/Mortgage/Upkeep/Taxes $135,626
--Utilities $46,752
--Operations $17,611
--Supplies $8,624
--Furnishings $23,421
Apparel $21,515
--Men & Boys $4,811
--Women & Girls $8,715
--Children < 2 $91
--Footwear $4,539
Transportation $112,658
--New Vehicles $21,061
--Used Vehicles $24,057
--Fuel $24,329
--Insurance $11,257
--Public Transit $9,441
Healthcare $57,373
Entertainment $37,220
--Pets $7,626
--Toys $1,816
Personal Care Products $8,896
Books & Literature $1,271
Education $16,250
Tobacco Products $3,994
Miscellaneous $11,438
Retirement $21,787
Non-health Insurance $84,244
Total Expenditures $706,815

Selected Population Data

Period Geography Population
2014 Pocatello city, Idaho 54,466
2015 Pocatello city, Idaho 54,549
2016 Pocatello city, Idaho 54,592
2017 Pocatello city, Idaho 54,658
2018 Pocatello city, Idaho 55,162