Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

95 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,169

Average Rent as Percentage of Gross Income

Median rent for 2018: $706

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $18,470
--Home Prepared Food $10,408
--Restaurant/Takeaway Food $8,062
Alcoholic Beverages $1,356
Housing $46,817
--Rent/Mortgage/Upkeep/Taxes $27,375
--Utilities $9,437
--Operations $3,555
--Supplies $1,741
--Furnishings $4,727
Apparel $4,343
--Men & Boys $971
--Women & Girls $1,759
--Children < 2 $18
--Footwear $916
Transportation $22,740
--New Vehicles $4,251
--Used Vehicles $4,856
--Fuel $4,911
--Insurance $2,272
--Public Transit $1,906
Healthcare $11,581
Entertainment $7,513
--Pets $1,539
--Toys $366
Personal Care Products $1,796
Books & Literature $257
Education $3,280
Tobacco Products $806
Miscellaneous $2,309
Retirement $4,398
Non-health Insurance $17,004
Total Expenditures $142,667

Selected Population Data

Period Geography Population
2014 Portage city, Wisconsin 10,227
2015 Portage city, Wisconsin 10,232
2016 Portage city, Wisconsin 10,255
2017 Portage city, Wisconsin 10,321
2018 Portage city, Wisconsin 10,361