Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

9 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $917

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,091

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $3,206
--Home Prepared Food $1,807
--Restaurant/Takeaway Food $1,399
Alcoholic Beverages $235
Housing $8,126
--Rent/Mortgage/Upkeep/Taxes $4,752
--Utilities $1,638
--Operations $617
--Supplies $302
--Furnishings $821
Apparel $754
--Men & Boys $169
--Women & Girls $305
--Children < 2 $3
--Footwear $159
Transportation $3,947
--New Vehicles $738
--Used Vehicles $843
--Fuel $852
--Insurance $394
--Public Transit $331
Healthcare $2,010
Entertainment $1,304
--Pets $267
--Toys $64
Personal Care Products $312
Books & Literature $45
Education $569
Tobacco Products $140
Miscellaneous $401
Retirement $763
Non-health Insurance $2,952
Total Expenditures $24,763

Selected Population Data

Period Geography Population
2014 Potomac Heights CDP, Maryland 1,125
2015 Potomac Heights CDP, Maryland 1,258
2016 Potomac Heights CDP, Maryland 1,191
2017 Potomac Heights CDP, Maryland 1,212
2018 Potomac Heights CDP, Maryland 1,190