Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

85 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,164

Average Rent as Percentage of Gross Income

Median rent for 2018: $745

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $23,129
--Home Prepared Food $13,033
--Restaurant/Takeaway Food $10,096
Alcoholic Beverages $1,698
Housing $58,625
--Rent/Mortgage/Upkeep/Taxes $34,280
--Utilities $11,817
--Operations $4,451
--Supplies $2,180
--Furnishings $5,920
Apparel $5,438
--Men & Boys $1,216
--Women & Girls $2,203
--Children < 2 $23
--Footwear $1,147
Transportation $28,475
--New Vehicles $5,323
--Used Vehicles $6,080
--Fuel $6,149
--Insurance $2,845
--Public Transit $2,386
Healthcare $14,501
Entertainment $9,407
--Pets $1,927
--Toys $459
Personal Care Products $2,249
Books & Literature $321
Education $4,107
Tobacco Products $1,010
Miscellaneous $2,891
Retirement $5,507
Non-health Insurance $21,293
Total Expenditures $178,650

Selected Population Data

Period Geography Population
2014 Reading city, Ohio 10,357
2015 Reading city, Ohio 10,349
2016 Reading city, Ohio 10,342
2017 Reading city, Ohio 10,277
2018 Reading city, Ohio 10,286