Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

36 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $3,190

Average Rent as Percentage of Gross Income

Median rent for 2018: $2,144

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $41,469
--Home Prepared Food $23,367
--Restaurant/Takeaway Food $18,102
Alcoholic Beverages $3,044
Housing $105,112
--Rent/Mortgage/Upkeep/Taxes $61,463
--Utilities $21,187
--Operations $7,981
--Supplies $3,908
--Furnishings $10,614
Apparel $9,750
--Men & Boys $2,180
--Women & Girls $3,949
--Children < 2 $41
--Footwear $2,057
Transportation $51,054
--New Vehicles $9,544
--Used Vehicles $10,902
--Fuel $11,025
--Insurance $5,101
--Public Transit $4,279
Healthcare $26,000
Entertainment $16,867
--Pets $3,456
--Toys $823
Personal Care Products $4,032
Books & Literature $576
Education $7,364
Tobacco Products $1,810
Miscellaneous $5,184
Retirement $9,874
Non-health Insurance $38,178
Total Expenditures $320,314

Selected Population Data

Period Geography Population
2014 Rio del Mar CDP, California 9,240
2015 Rio del Mar CDP, California 8,964
2016 Rio del Mar CDP, California 9,731
2017 Rio del Mar CDP, California 9,621
2018 Rio del Mar CDP, California 9,775