Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

756 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,318

Average Rent as Percentage of Gross Income

Median rent for 2018: $743

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $125,792
--Home Prepared Food $70,883
--Restaurant/Takeaway Food $54,909
Alcoholic Beverages $9,235
Housing $318,848
--Rent/Mortgage/Upkeep/Taxes $186,442
--Utilities $64,269
--Operations $24,210
--Supplies $11,855
--Furnishings $32,197
Apparel $29,576
--Men & Boys $6,614
--Women & Girls $11,980
--Children < 2 $125
--Footwear $6,240
Transportation $154,869
--New Vehicles $28,952
--Used Vehicles $33,070
--Fuel $33,445
--Insurance $15,474
--Public Transit $12,979
Healthcare $78,870
Entertainment $51,165
--Pets $10,483
--Toys $2,496
Personal Care Products $12,230
Books & Literature $1,747
Education $22,338
Tobacco Products $5,491
Miscellaneous $15,724
Retirement $29,950
Non-health Insurance $115,808
Total Expenditures $971,643

Selected Population Data

Period Geography Population
2014 Rochelle, IL Micro Area 52,782
2015 Rochelle, IL Micro Area 52,397
2016 Rochelle, IL Micro Area 52,034
2017 Rochelle, IL Micro Area 51,619
2018 Rochelle, IL Micro Area 51,328